great british beach clean

The Great British Beach Clean

Liz Earle joined Britain’s biggest beach clean and litter survey to highlight single use plastic water bottle pollution

Wellbeing expert Liz Earle joined the fight against plastic pollution on Monday 19th September, at the Marine Conservation Society’s (MCS) Great British Beach Clean in Bournemouth, supported by water filter experts BRITA.

The beauty entrepreneur, who is a BRITA ambassador, helped volunteers on Bournemouth beach to gather single use plastic bottles, carrier bags and other litter that has been washed up, blown there or dropped.

The Great British Beach Clean is the only UK-wide beach clean that not only spruces up hundreds of beaches around the coast, but records the litter it finds as part of a global beach clean count.

Single use plastic water bottles are a growing problem in the UK, with adults using 7.7 billion a year, according to recent OnePoll research on behalf of BRITA. Many of these end up in landfill or on our beaches.

West country resident, Liz Earle said, “I love the coast and my family beach walks often turn into litter picks, so it means a lot to join the Great British Beach Clean supported by BRITA, so close to where I live.

“The increasing amount of pollution in the UK, particularly from single-use plastic water bottles, is a major concern. Asking people to reduce their plastic use, while considering sustainable alternatives is key, if we’re to protect the environment for future generations.”

 

The beauty entrepreneur, who is a BRITA ambassador, helped volunteers on Bournemouth beach to gather single use plastic bottles, carrier bags and other litter that has been washed up, blown there or dropped.

The Great British Beach Clean is the only UK-wide beach clean that not only spruces up hundreds of beaches around the coast, but records the litter it finds as part of a global beach clean count.

Single use plastic water bottles are a growing problem in the UK, with adults using 7.7 billion a year, according to recent OnePoll research on behalf of BRITA. Many of these end up in landfill or on our beaches.

West country resident, Liz Earle said, “I love the coast and my family beach walks often turn into litter picks, so it means a lot to join the Great British Beach Clean supported by BRITA, so close to where I live.

“The increasing amount of pollution in the UK, particularly from single-use plastic water bottles, is a major concern. Asking people to reduce their plastic use, while considering sustainable alternatives is key, if we’re to protect the environment for future generations.”

Last year’s Great British Beach Clean attracted a total of 6,035 volunteers, at 340 beaches across the UK. Beach cleans took place accross the South West this year from 15th-19th September; members of the community came together and spent time clearing up their local beach using litter pickers, gloves and bin liners.

Martin, who works for Bournemouth Borough Council's Seafront Operation Cleansing Team, led another Beach Clean which took place in Bournemouth on Satruday 16th, he said "The most difficult litter we have to deal with is broken glass and leftovers from barbecues, this can be a danger to other people and the wildlife, one of the biggest risks is people having bonfires on the beach."

 

british beach clean

MCS Beachwatch Manager, Lauren Eyles said, “Beach litter has steadily risen over the two decades we’ve been recording it on UK beaches, with a shocking 34% rise between 2014 and 2015.

“Plastic drinks bottles increased by over 43% and metal drinks cans by almost 29%. In fact we saw some of the highest litter levels ever last year with 3,298 items picked up per kilometre we surveyed.”

In June, BRITA partnered with MCS to highlight the damaging effects of single use plastic bottles on the environment and called on the public to give up using single use plastic products, as part of the MCS Plastic Challenge campaign.

Rebecca Widdowson, Director of Marketing at BRITA UK said, “We were delighted to support the Great British Beach Clean, following our successful partnership with MCS in June, to raise awareness about the effects of single use plastic water bottles on pollution in the UK.

“Drinking tap water instead of bottled water is one simple way to help reduce plastic pollution. We know some people don’t enjoy drinking tap water, but by using a filter to reduce impurities and improve the taste and smell you can make a small change in drinking habits which could have a significant impact on the environment.”

Great British Beach Clean volunteers will also record any branded items they find, to enable MCS to approach specific manufacturers and retailers and look at ways they can work with them to reduce the amount of rubbish from their products reaching our beaches.

For more information about the Great British Beach Clean visit http://mcsuk.org/beachwatch/greatbritishbeachclean

Photos: (Top right) Liz Earle joins volunteers on Bournemouth Beach. (Bottom right) volunteers join Bournemouth Sea Front operations to help clear litter on Bournemouth beach

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